Image credit: Texas Monthly | Courtesy of Ford
Once upon a time, pickup trucks were strictly utility vehicles, used primarily for picking up and hauling stuff. Not so anymore, says Rose McMackin, a Texas writer whose work focuses on the American West. Nowadays, she says, pickup trucks are “aspirational,” used to project how the drivers want to be seen. So how on earth did that happen? According to McMackin, it’s a change that’s been largely fueled by country music. Read all about it (and listen to it) in an article she wrote for Texas Monthly in August 2025.
Continue reading “How Country Music Turned the Ford F-150 Into a Luxury Ride”







